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    Marketing and Branding in China

    China’s end-consumer market is indeed huge, but is characterized by its extreme heterogeneity. We assist you finding suitable and effective marketing and distribution instruments in China.

    The right choice of your company’s and products’ Chinese name is of great importance. The image of your company is mainly dominated by choosing the right Chinese characters. We are happy to individually translate the name of your company or product.

    China doesn’t only have the most internet users, Chinese is also the most spoken language worldwide. If you want to profitably attract the Chinese target group it is essential to address it using Chinese, furthermore, via a Chinese website.

    We also have a Chinese local presence for marketing:

    For local marketing activities of western companies we cooperate with our partner Jing Zhang in Shanghai. She manages an advertising agency and designs Chinese companies’ western market presence.  Besides this we work together with Xixi Wang in Beijing, who has been working as a marketing and finance expert at a government-related company for many years.

    Our service will be individually adjusted to your needs:

    • Translation and design of your business card (print from 250pcs onwards)
    • Brochures and flyers
    • Building up your Chinese internet presence